2011-2012 Graduate Catalog [ARCHIVED CATALOG]
Department of Management, Marketing and General Business
|
|
Return to: College of Business
| Dr. R. Nicholas Gerlich, department head |
| |
Classroom Center, Room 212 • WTAMU Box 60809 |
| |
806-651-2492 • Fax 806-651-2488 |
| |
ngerlich@wtamu.edu • wtamu.edu |
Full Graduate Faculty: Anwar, Gerlich, Mills.
Associate Graduate Faculty: Brock, Kilic, Li, Racherla, Rider, Shaffer, Shao, Xiao.
Graduate courses in management and marketing focus on creating a “real world environment” by using business experiences of graduate students in class discussions, case analyses and research reports. Emphasis is placed on using computer tools in the strategic-decision process and developing written- and oral-communication skills through extensive research into current marketing issues. High priority is placed on understanding the role and significance of marketing to the success of domestic and international business.
|
Discipline — Course Prefix
General Business — BUSI
Management — MGT
Marketing — MKT
NOTE: See the “Course Descriptions ” section of this catalog for a complete list of courses offered by the University.
|
Return to: College of Business
|