Nov 22, 2024  
2011-2012 Undergraduate Catalog 
    
2011-2012 Undergraduate Catalog [ARCHIVED CATALOG]

MKT 3350 - Evolutionary Marketing


3 3 0
Examination of marketing methods in the 21st century, including e-commerce, web applications, customer-generated content, blogs, search and social networking. Attention to digital lifestyle, consumer behavior issues, security and new business development. Spring.