Nov 23, 2024  
2019-2020 Undergraduate Catalog 
    
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2019-2020 Undergraduate Catalog [ARCHIVED CATALOG]

BUSI 4375 - Healthcare Communication for the Business Environment


3 3 0
Identify, analyze, and apply concepts, theories and methodologies related to health communication for the business environment. Emphasis on conducting health communication campaigns including planning, initiation, and assessment. Applications include the use of various contexts of health communication including interpersonal, small group, mass media, and organizational templates for message generation.