Dec 11, 2024  
2023-2024 Undergraduate Catalog 
    
2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

MGT 4332 - Entrepreneurial Innovation and Product Development

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This course examines the entrepreneurial process of innovating, developing new products, and leveraging technological advancements. This process includes identifying emerging market trends and developing products that create value for customers while capturing value for the organization.